How To Optimize Website Images

February 15, 2016

Optimize Website Images For Web Hosting

One of the things that will always eat up a lot of space and thus require more web hosting storage is definitely the amount of images you add and their quality. With that in mind, we have created a list that helps you optimize website images properly and obtain the best possible results as well as a stellar user experience!

Name the images descriptively

A good way to optimize images is to find the proper name for them. Add in keywords in the file name because this will help you a lot and remember that even here keyword stuffing is a good idea. Make sure that the image name is suitable and describes what happens in the image and casually integrate the keyword. The end result can be more than impressive.

Optimize ALT tags

You might know that ALT tags are very important for SEO so try to add in keywords in the ALT tags as well. It might be hard to do this right from the start, but the results can be amazing here to be honest, it all comes down to adding the serial number in these tags and also you have to avoid using tags for decorative images, as that’s bad.

Strategize the product angles and image dimensions

If you want to sell, you need to show the interior, exterior, close-ups and so on. Capture the product with the utmost detail and make sure that you showcase everything these is to know about the product because that is essential at the end of the day. Larger images can work, but they can also eat up lots of storage space not to mention that they can take quite a lot of time to load. Use them with caution and avoid adding them in batches as it will slow down the website loading speed and drive users away.

Reduce the file size of images

Most customers will wait around 3 seconds or so for your site to load and if your page is not hosted on a good web hosting server in Toronto, then you can lose lots of money and traffic. Make sure that you use applications that decrease the file size but retain quality, there are many of them online so try to find the one that suits your needs. If you can work with one that offers batch processing that’s great!

Know what file sizes to use

PNG files are large and most of the time eat up a lot of space, however they are very detailed. JPEG and GIF are compressed and might not look as good but they are most of the time 15-30 times smaller which does bring an advantage for sure!

In conclusion, optimizing your website images can really pay off, all you have to do is to make sure that you retain their quality during the optimization process for the best results!