Dental Practice Web Design &
Development in Toronto

You may know what exact treatments and services you offer, but your prospective patients don’t. Including a separate page for each of the services you provide not only informs the readers about the options available, but it gives your website an important SEO advantage.

At ZoneCloud, all of the dental websites we create come with unique, SEO-optimized content. So, if somebody searches “dental implants in (your city)”, your service page has a chance of showing up in search engine results.

Just like you want to have a separate page for every service you offer, it is important to include multiple pages for each location you have.

For example, if you have one location in downtown Toronto and one - in North York, your website has a chance of showing up for both “dentist Toronto” and “dentist North York”, - but only if you have two corresponding SEO-optimized pages.

HIPAA compliance is an important feature to keep in mind for every healthcare professional, including dentists. If your website is HIPAA-compliant, it means that any information transmitted through it is securely encrypted. It also means that your practice is protected from any potential legal implications.

All of our websites come with SSL certificates, which help to secure the personal information of your patients and keep you legally-compliant.

Videos that explain dental procedures can be included on individual service pages to help remove any hesitation a prospective patient might have. Having a dentist themselves explain every step of the procedure can help to establish even more trust and prove your expertise.

Whether it be a simple dental cleaning or a more complicated root canal procedure, website visitors just love explanation videos!

Online reviews are the modern form of word-of-mouth advertising. According to the most recent statistics, 89% of customers won’t take action until they read reviews. This means that it is crucial to get your reviews in front of their eyes.

While Google and Yelp are excellent platforms to gather and display reviews, why stop there? Adding great online reviews to your website helps more people to see them and, therefore, convert to become your patients.

What can be more powerful than astonishing before and after photos? Including the before and after photo galleries on your websites allows people to see the real results of your treatments and envision themselves getting the same amazing results.

Keep in mind, however, that you always need to obtain your patients’ written consent prior to displaying their photos.

Both prospective and existing patents love (and expect) to book appointments online. It’s quick; it’s easy; and they don’t even have to pick up their phones!

Your website works 24/7, and including an online scheduling feature allows people to book their appointments around the clock. In addition, your reception staff will surely appreciate fewer phone calls.

Another convenient feature we like to include in our dental practice web design projects is the new patient form. A digital new patient form will allow your website visitors to fill and submit the required information online, thus saving them time and headache when they visit your clinic.

It is also a great idea to tie these forms to your dental practice management system, so that a file for a new patient is created automatically as soon as they submit their form online.